The key to fundraising is allowing the donor to make a difference with their gift.
Most fundraisers believe that they have to convince donors to give to their organization. Asking donors to give to your organization or ministry is not the most effective way to raise money.
Instead, giving your donors a problem they can solve is a much more effective fundraising strategy.
Giving donors a specific problem to solve is the easiest way to start raising more money quickly. Solvable, precise, urgent problems with a definite price point work like crazy!